Creating awareness of eye health issues within the community, and encouraging regular eye examinations, can feel like a never-ending battle. In the lead up to World Sight Day, a fresh, engaging, video has been created that alerts the general public to the risks of ignoring their eye health, and encourages them to visit a practice for an eye test.
Available free of charge for you to share via social media, the short video has been created by Jeremy Chiang, a Science Communication Fellow with the Association for Research in Vision and Ophthalmology (ARVO) and PhD candidate at University of New South Wales School of Optometry and Vision Science.
The video is an effective tool that you can use on your website and social media platforms to engage with the community on the importance of eye health
“I created the video to kick-start easily digestible content focusing on eye health, inspired by educational video channels like Ted-Ed and Kurzgesagt. ARVO supported me in this effort and I’m hoping the current video, as well as any videos I create in the future, will enable the general public to become aware of their eye health in a more enjoyable manner.”
Mr Chiang is currently in his third year of PhD candidature, which focuses on finding better diagnostic tests for nerve damage in patients with cancer treated with chemotherapy. His research looks at whether the eyes could be used as windows to this debilitating condition, which can cause a long-lasting numbness or burning sensation in the hands and feet.
“After completing my PhD, I’m planning to pursue a career with a strong focus on improving clinical care and eye imaging capabilities, either as a clinician, academic researcher, or both,” he told mivision.
The video is an effective tool that you can use on your website and social media platforms to engage with the community on the importance of eye health. You can watch the video and upload it to your own social media sites from here.