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Wednesday / December 1.
HomemifashionnewsSea2see Returns to Catalan Coast for First Campaign

Sea2see Returns to Catalan Coast for First Campaign

The Catalan Sea, off the north coast of Spain, forms the spectacular backdrop for Sea2see’s first campaign promoting its 2021 optical and sunglass models.

The destination makes perfect sense as this was where the ‘Seastainable’ eyewear pioneer took its first steps in 2016 to help save the ocean and remove waste from the sea.

Sea2see’s 2021 sustainable frames offer extensive choice in shape and style, with products for men and women, including new ‘petite’ fit designs

Committed to sustainable values and a unique innovation in the optical industry – that of creating stylish award-winning eyewear from recycled marine waste collected as part of an ecological and social endeavour to encourage change – Sea2see’s 2021 collection is seen for the first time in a natural local setting of exceptional beauty, a gentle reminder of its commitment to preserving the natural world we love.

Sea2see’s 2021 sustainable frames offer extensive choice in shape and style, with products for men and women, including new ‘petite’ fit designs. Lightweight and detail-oriented to provide comfort and stylistic flair, the frames for 2021 are characterised by timeless yet contemporary colour combinations and graduated and nature-inspired ‘ripple effect’ tones.

All the frames are made in Italy exclusively from 100% marine plastic waste collected by Sea2see. This waste is up-cycled into a reusable raw material in the form of pellets called UPSEA PLAST. The material is Cradle to Cradle Gold Certified, and represents a unique development in eyewear, combining a quality finish with durability, lightness and ease of wear.

Pictured are models Verona 08 and Santorini 63.

www.sea2see.org

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