Optometrists have the chance to win a AU$1,000 Visa Gift Card, by entering the new Transitions Optical window display competition.
Runners up in the competition, which runs until 30 November, will win Visa Gift Cards worth $500 and $250 for second and third place respectively.
Practices are encouraged to install a window display using the striking new ‘Light Under Control’ point of sale materials
The window display competition is being run to celebrate the launch of the new Transitions ‘Light Under Control’ campaign. The campaign aims to recruit more Transitions lens wearers, particularly younger single vision wearers which remain a large untapped opportunity. The campaign features young dynamic glasses wearers demonstrating how Transitions Light Intelligent Lenses fit into their worlds and into their lives.
Practices are encouraged to install a window display using the striking new ‘Light Under Control’ point of sale materials. There are four different window posters available: two featuring Iconic Transitions Lenses in Grey and Brown, and two featuring Transitions Signature lenses style colours in Sapphire and Amethyst. The window posters come in either large or medium sizes. Other point of sale materials can be used such as wall posters and counter cards.
Judging will be based on overall impression, creativity and visual impact. If practices do not have a window or only a small window, in-store displays can also be submitted. To enter, eye care professionals simply take a photograph of their display and send it to firstname.lastname@example.org. The competition closes 30 November 2018.
Order free point of sale at: www.transitions.com/EyecareProfessionals