Reader Response

Cirillo Marcolin, Mido President, Milan  . . . “mivision has a big appeal and offers a complete mix of information: industry related news as well as fashion updates. This innovative approach is fully reflected in its attention-grabbing graphic layout, and most of all, very effective, especially its contents.”  

Nhung Nguyen, Orthoptist, Marsden Eye Laser Clinic, NSW  . . . “I thoroughly enjoy reading mivision.  There was a good balance between the featured articles and the company information and advertisements.  In the first two issues, the practice management information and the case study about the Hydrogel lenses were very informative. I look forward your next issue.” 

Duy Dinh, Cooper & Lourie Family Optometrists, Perth, WA . . . “As an independent optometrist, I agree with…[the editor’s]…comment that such a magazine has been a long time coming. mivision adequately fills a niche between established publications such as Insight and the OAA's Australian Optometry by combining relevant industry news with a practice management focus. 

“The A4 format means it can fit snugly into my briefcase. The artistic layout provides great visual appeal. The respect for grammatical integrity is greatly needed in a magazine which 'represents' our industry. The practice management articles give 'real-world' examples. I wish the best of luck to mivision and will look forward to upcoming issues arriving.” 

Kevin Rooney, Optometrist, North Terrace, Adelaide, SA  . . . “Congratulations on mivision. It is a bright addition to the current Australian optical industry literature. The articles are interesting and balanced and present our professions and our industry in a positive way. We are fortunate to be working in a competitive, technologically advancing field that is providing a vital service to the community. This is exciting and I think your magazine conveys this. Keep it up! “ 

Brad Smith, Optical Dispenser, Smiths Eyewear, Greensborough, VIC  . . . “Compared to what else is out there, it has a lot more colour and more articles which relate to the day to day running of the business, instead of focusing on the politics, which no-one is really interested in. I loved the frame information. I found that section quite helpful. If I liked something there I'd just call the rep from the company.” 

Jimmy Hendriks, Rx Sales Manager, Oakley . . .  “I’ve just received my first copy of mivision and must say I am suitably impressed. Congratulations to the mivision team.” 

Matt Flaherty, Optical Dispenser, Paris Miki. Tuggerah, NSW  . . . “Great magazine! Really enjoy being able to keep up to date with the industry.” 

Catherine Federici, Director, Eye Candy Optics  . . . "Just wanted to say that I really loved the publication, layout and stories/snippets of interest like Ray’s Raybans, The broccoli article, Vox Pops page… and of course the “What the Boys are Wearing” article. A bloody good job.” 

Brett McLachlan, Senior Business Manager, Device Technologies  . . . “The feedback from our team has been great. Good content and layout with well positioned ads, informative and on time (actually before time!!!!!). Commercial, as well as clinical. A good mix overall.” 

Clifford Chong, Optometrist, Ensign Place. Castle Hill, NSW  . . . “I read this mag when I was locuming for Optix 2000 the other day. Highly informative and innovative. I was impressed. Could I also have a copy (future editions) delivered to my practice please.” 

Lorraine Thistleton, Manager, McOptic. Moruya, NSW  . . . “Very informative and interesting. The quality is exceptional. This magazine covers everything. The latest fashion is really helpful as I do the buying here and it’s good to see what people are wearing on the streets with the Vox Pops. The quality of this magazine is exceptional. Keep it up!”  

Helen Najar, Managing Director, Clic Products . . .  “I congratulate you on a really great mag: lovely for all the senses with a nice balance of information - well done. Even as a relative new-comer to the industry, I can see it fills a gap.”