Mivision Features

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Each issue, qualified, respected writers take a fresh look at what's happening in the eye care industry and report on where they see the new trends heading.

Sophisticated and eye-catching, mivision presents clear, concise information without any clutter or unnecessary opinion. mivision reflects the thoughts and ideas of a broad cross-section of the eye care professions and associated industries. The magazine is divided into sections to suit the needs of both readers and advertisers.

 Each issue, mivision presents relevant, high-quality editorial with broad appeal covering:

• New developments in contact lenses, pharmaceuticals, ophthalmic lenses, instruments and equipment
• Latest clinical research
• Technological advancements
• Future trends in frame and sunglass fashion, from both home and abroad
• Business tips and retail selling techniques
• Latest industry news, including conference reports, continuing education, launches and events
• New product releases, etc.