1. Julbo Eyewear Soaring Great Heights

    Michelle Hauschild | 24 November 2015

    In the glory days of mountaineering, when explorers were scaling as-yet-unconquered peaks, a small French optical company found its niche supplying eye protection for mountaineers, or “glacier glasses” as they were known.Fast-forward to 2015, and... Read More

  2. Tuff Stuff Getting into Kids’ Eyewear

    Melanie Kell | 24 November 2015

    When it comes to how they look, most kids are committed to fitting in with the crowd, looking cool and feeling ready to cope with whatever the playground throws at them. Keeping on trend eyewear on display in store and in the window will make sure... Read More

  3. Wow! Silmo 2015

    Alan Saks | 27 October 2015

    If Woodstock was three days of peace, love and music, then Silmo is the fashion eyewear equivalent, with an extra day for more fashion and more fun. Silmo is quite simply an overwhelming exposition. Over 34,000 professionals, encompassing one hundred... Read More

  4. carter bond: disruptive eyewear

    Melanie Kell | 27 October 2015

    Carter Bond is a brand that was a long time in the making, but well worth the wait. Created by Australian eyewear icon Jonathan Hennessy Sceats, it is inspired by industrial architecture and characterised by artistic wood finishes. The brand name,... Read More

  5. Bring It On The Fashion Behind Sports Eyewear

    Melanie Kell | 27 October 2015

    There’s no doubt about it, Australia is a sporting nation. But sports can be dangerous, especially for the eyes, and often eye injuries can lead to permanent vision loss. So how can you protect your sporting patients from eye damage, give them the best... Read More

  6. Frame Fashion for the 21st Century Adult

    Melanie Kell | 29 September 2015

    Adults in the 21st Century are educated, affluent and ever-growing in buying power. They are in touch with the fashion trends and interested in new technology. They look for value but they’re prepared to pay for quality. How can you best meet their... Read More

  7. Charles Stone A Little Bit Naughty, A Little Bit...

    Melanie Kell | 28 September 2015

    The Charles Stone New York collection colour palette is truly head turning, developed to appeal to the creative individuals who have embraced this delightfully fun brand. I caught up with creator Robert William Morris when he was in Sydney to talk about his... Read More

  8. Jos. Eschenbach Homage to the Founder

    Melanie Kell | 26 August 2015

    Jos. Eschenbach spectacles by Eschenbach Optik are typically German. Clean of line, subtle in colour and precise in the manufacture, these frames represent design that is both elegant and timeless.New to the market (Jos. Eschenbach launched in January 2015),... Read More

  9. MDeyes Presents Optometry Giving Sight with...

    mivision | 16 August 2015

    Optometry Giving Sight was thrilled to receive a cheque of AU$5,500 from MDeyes while at ODMA 2015. The donation was the result of a collaboration between the two companies, instigated at Australian Vision Conference in April 2014, when MDeyes launched its... Read More

  10. ODMA 2015: Setting the Scene for Independent...

    Michael Jacobs | 29 July 2015

    ODMA returned to Brisbane for only the second time, achieving a successful balance of exhibitor displays, education, entertainment and awards for all sectors of the independent optometry industry. In many respects the success or otherwise of ODMA is a... Read More

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