Dispensing
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The Mystery Shopper Excercise
mivision | 26 February 2010The mystery shopper exercise was designed by ODMA to test a series of retail service aspects. The sample was chosen from a group of over 420 consumers, who participated in a quantitative survey. The initial sample, which represented 10 per cent of this group, ... Read More
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Basic Lens Dispensing Part 6
Paul Stacey | 20 January 2010The ODMA board is committed to the ongoing education and training of the optical dispenser. To that end, in this issue we continue our series of articles from the ODMA Optical Retailers Guide with the sixth part of our series on the Basics of Lens Dispensing: ... Read More
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Matching Frames & Sunglasses to a Face
mivision | 01 December 2009The ODMA board is committed to the ongoing education and training of optical dispensers. With hundreds of frames in all shapes, sizes and colours to choose from, selecting the most flattering eyewear for a customer's face can be confusing. We've brought you... Read More
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Basic Lens Dispensing Part 5
mivision | 01 November 2009Normal 0 MicrosoftInternetExplorer4 The ODMA board is committed to the ongoing education and training of the optical dispenser. To that end, in this issue we continue our series of articles from the ODMA Optical Retail Guide with the fifth part of our series... Read More
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Spectacle Adjustments
David Wilson | 01 September 2009The ODMA board is committed to the ongoing education and training of optical dispensers. To that end, in this issue we continue our series of articles from the ODMA Optical Retail Guide with advice on how to adjust a customer's spectacles. The successful... Read More
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The Impact of Deregulation
Peter Druery | 01 July 2009Early May, New South Wales became the final State in Australia to deregulate Optical Dispensing. mivision received a lot of feedback and concern about this issue. Here, Peter Druery a Sydney based Optical Dispenser and educator, discusses the possible... Read More
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Basic Lens Dispensing Part 4
mivision | 01 July 2009The ODMA board is committed to the ongoing education and training of the optical dispenser. To that end, in this issue we continue our series of articles from the ODMA Optical Retailers Guide with the fourth part of our series on the Basics of Lens... Read More
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Dispensing Terminals
Nicole Hasham | 01 June 2009A new generation of dispensing tools promises to create a truly interactive and customised lens consultation process. Tinted or Transitions? Plastic, progressive, polarised or customised? Customers these days face a dazzling array of lens products to... Read More
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Optical Dispensers Graduation 2008
Carolyn Koens | 01 June 2009In April, more than 200 people attended the annual eye care industry's ceremony to honour the 2008 optical dispensing and optical mechanics graduates from NSW, conducted by the TAFE OTEN, the Sydney Institute and ODMA. Marking its 28th consecutive year, the... Read More
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Basic Lens Dispensing Part 3
ODMA | 01 May 2009The ODMA board recognises that a crucial part of industry growth is ongoing education and training. To that end, in this issue we continue our series of articles from the ODMA Optical Retail Guide with the third part of our series on the Basics of Lens... Read More




